Senior team
In-house delivery
The redesign trap
Most redesigns lose 30–50% of organic traffic. Ours don't.
The number one reason businesses regret a redesign: their organic traffic crashes. New URLs without redirects, lost internal links, removed content, changed schema — small mistakes that wipe out years of SEO investment overnight.
Our redesign methodology starts with a comprehensive SEO equity audit. We map every ranking page, every backlink, every internal link — then design the new site to preserve and improve on what is working.
- SEO equity audit before any design work
- 301 redirect map for every changed URL
- Content migration without keyword dilution
- Internal link preservation and improvement
- Schema and structured data carried forward
- Post-launch ranking monitoring for 90 days
